Alison Dalton

February 2021 - Current

MEDICAL WRITER/EDITOR

Edit and review website content, promotional materials, and nonpromotional materials for pharmaceutical company
Create scientific content for educational medical sites on health conditions and treatments
Write and edit reports, opinion pieces, blog posts, and other material for independent nonprofit organization
Write articles for Mount Sinai Science & Medicine magazine

May 2018 - January 2021

Wrote and edited consumer- and

professional-facing content for traditional and digital platforms

Educational and informational articles on medical claims, insurance, and treatment
Articles and press releases on topics related to the healthcare sector
White papers, infographics, posters, customer, and stakeholder newsletters
Customer proposals, speaking proposals, and RFP responses
Customer-oriented marketing materials and PowerPoint presentations
Seminar and webinar presentations focused on healthcare industry and product information

April 2015 - November 2017

Medscape/WebMD

SENIOR EDITOR/CLINICAL WRITER (2016-Nov 2017)

Primary moderator for Consult, an online crowdsourcing platform for physicians
Created and published marketing-oriented newsletters and email pushes
Edited physician posts for clarity and accuracy; added links to relevant references
Contributed to 25% growth in unique users (UUs) year over year, far exceeding 10% goal
Helped to achieve over 40% growth in app use
Contributed to near doubling of physician posts year over year

EDITOR AND WRITER for Medscape Reference

March 2014 - April 2015

Created project proposals and magazine articles for the Mount Sinai Health System Office of Development
Wrote press releases for the NYU Langone Office of Media Relations and Public Affairs
Developed marketing materials (brochures, newsletters, emails) and blog posts for private stem cell bank and sustainable chemicals company

September 2007 - March 2014

Created written content for 25+ SEO-optimized “Health Center” mini-websites, each including both condensed and long-form text as well as interactive content. Topic areas included oncology, endocrinology, orthopedics, immunology, neurology, cardiology, nephrology, and pulmonology
Wrote and edited content for $3M medical communications campaign detailing over 70 medical tests (the Biomarker Library). Client: Quest Diagnostics
Created text for iBook Conception to Birth (2012) in close collaboration with anatomical illustrators
Developed written content for bestselling mobile app describing the 40 weeks of pregnancy
Created text for online interactive brochure on type 2 diabetes. Client: AdVaMed
Wrote video scripts on type 2 diabetes and glucose management
Created and edited text for $1.5M online nutrition program, including an interactive library defining 70 nutrients. Client: Frito-Lay
Developed marketing materials including press releases, newsletters, and social media blasts

November 2005 - April 2006

Interviewed scientists and physicians to discover dramatic, relevant content for popular Science Channel documentary special Exploring Time, coproduced with the National Science Foundation
Independently researched stories in neurology, cardiology, cardiovascular disease, psychology, and physics; selected the most compelling for presentation and production
Advised writer and producers on medical and science issues

January 2002 - November 2005

Medical writer (2003-2005)

Wrote educational and promotional pieces targeting physicians, sales reps, and consumers
Partnered with art directors to create innovative concepts for sales and marketing campaigns
Therapeutic areas: Oncology, infectious diseases, neurology, ophthalmology

Medical editor (2002-2003)

Rewrote copy for clarity and grammatical accuracy, fact-checked claims, referenced materials for submission to client regulatory department

September 1999 - January 2002

Edited and rewrote promotional and educational material, fact-checked claims, edited for grammar and style
Therapeutic areas: Neurology, cardiology, infectious disease